The Rybbon Blog

Using Gifts & Rewards for Marketing and Market Research
Set the Right Value For Your Online Survey Incentives

Set the Right Value For Your Online Survey Incentives

A survey is only as good as the responses you get. By offering virtual survey incentives to respondents, researchers can dramatically increase response rates and improve survey participation. Convincing busy or hard-to-reach audiences to respond to your survey makes...

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How To Compose a Great Survey Invitation Email Template

How To Compose a Great Survey Invitation Email Template

A common way to recruit respondents to take surveys is by sending an invitation email.  Getting the survey invitation email right is vital to ensuring good response rates. A poor invitation email can lead to poor survey participation jeopardizing your ability to...

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