The coronavirus pandemic is a major disruption. Social distancing has upended our daily lives and taken a toll on businesses. Thankfully, many of us – especially my fellow marketers – are lucky enough to have jobs that we can do remotely. And because we...
Recipient rewards preferences are changing. With COVID-19 in full swing in the United States and across the globe, social distancing has become imperative. People are staying inside, getting necessities delivered, and limiting human contact. Thus, a gift card for a...
Businesses are beginning to feel the economic impact of the coronavirus pandemic. With COVID-19 cases booming across the globe, health safety has become a top priority. Many organizations are having to make tough decisions to practice social distancing and keep...
We’re always looking for great opportunities to partner with brands that are doing smart things. When we found out that Intercom helps boost customer engagement through chat by as much as 36%, we wanted to see if we could help Intercom users boost conversions even...
When it comes to creating a referral marketing program, the first thing you need to learn about is the marketing funnel. It’s often compared to a journey for a reason. The marketing funnel starts with the largest section of your funnel, where you create awareness....
Growing your customer base is understandably a key concern for your brand. And while you likely use a variety of marketing tactics to attract new business, there’s one channel you simply can’t afford to overlook. Referral marketing. In fact, 84% of consumers trust... 