The Rybbon Blog

Product Feedback Surveys: Critical Product Management Tools

Product Feedback Surveys: Critical Product Management Tools

A very important component of successful Product Management is talking to and learning from current customers, prospective customers, and potentials (folks who don’t yet know they need your software). In my role as a Product Manager at technology companies, I’ve successfully used a number of techniques to obtain relevant information from these groups including: · Customer Advisory Board – This is a group of customers who are willing to provide you feedback on a formal, regular basis. · In-person meetings with existing customers – These are incredibly valuable, particularly with customers who are unhappy. I can learn more about the...