The Rybbon Blog

Incentive Marketing Awards Show Examples of How to Win Customers With Gifting

Incentive Marketing Awards Show Examples of How to Win Customers With Gifting

Marketers in diverse industries can use the power of incentive marketing to win customers and drive business. This is demonstrated every year when the Incentive Marketing Association announces its Circle of Excellence Awards. Every year, the IMA recognizes outstanding examples of successful customer and employee incentive marketing programs. Here are some of our favorites from recent years. Our favorite programs come from B2B and B2C companies. The goals of these programs range from user acquisition, to channel development, to cross-brand promotion. Their success serves as inspiration and as confirmation for what marketers can achieve by...