The old adage “you have to spend money to make money” is still around for a reason. And when you buy digital gift cards to incentivize your prospects and customers, that’s exactly what you’re doing. You’re making an investment that pays for itself over time, either in new business or customer retention. To help you maximize your budget, check out these suggestions for getting the most bang for your buck when you buy digital gift cards to increase sales. READ MORE: Streamline E-Gift Card Delivery for Sales and Customer Service Reduce Demo No-Shows Everyone knows that sales is a numbers game. The more people you can get in front of, the more sales you’ll inevitably make. Offering a digital gift card to attend a sales demo or product presentation shows potential customers you value their time. Even better, rewards will reduce your no-shows, so your sales team isn’t wasting time on flaky leads. Speed Up the Sales Cycle Once a rep has overcome a qualified lead’s objections and given an amazing demo, they still might end up just waiting—and waiting—for a signed contract. When potential customers are dragging their feet, you may want to buy digital gift cards to help...
May is Global Employee Health and Fitness Month, making it the perfect time to launch a new—or promote your existing—workplace wellness program with corporate gift cards. Since the pandemic, employee wellness programs have proliferated. In fact, 62% of small firms and 80% of large firms offering health benefits also have at least one wellness program, according to a KFF report. That’s likely because organizations understand that their efforts to support employee well-being are worth it. In a 2021 Statista survey, most U.S. employees said wellness programs help them be as productive as possible (79%), help them avoid getting sick (79%) and are one of the reasons they stay at their job (75%). Here are seven ideas for using corporate gift cards to increase engagement with your organization’s wellness program. READ MORE: Online Gift Cards to Send Employees to Show You’re a Company That Cares Step It Up Challenge No need for a smartwatch—just ask participants to download a free step tracker app on their smartphone. Reward participants with the highest number of steps each day, every week or during the entire month. Give your employees a selection of corporate gift cards so they can choose a prize that motivates them...
Depending on the size of your company, you may have dozens or even hundreds of frontline reps working the phones, making it seem impossible to arm them all with digital rewards. But the benefits — reducing meeting no-shows, speeding up the sales cycle, and appeasing customers after a bad experience — mean it’s worth finding a solution to simplify e-gift card delivery. Using digital rewards for prospects and customers not only help you sell more, they also can increase customer engagement and retention. Both your sales reps and your call center or customer service agents should have the ability to send rewards on the spot. By integrating BHN Rewards with sales and service tools like Salesforce or HubSpot, you can give your teams an easy way to deliver e-gift cards in three ways. READ MORE: Using Rewards in Every Department to Drive Organizational Goals One-to-One Individual reps can quickly send rewards with one-to-one e-gift card delivery. This is a great way for your sales team members to build rapport with both prospects and customers, since it creates a personalized experience. It’s also ideal for support agents, who can send an appeasement reward to a frustrated customer or caller on the...
The growing popularity of gift cards—for everything from holiday presents to consumer promotions to survey incentives—is undeniable. And recipients have made it clear that the more flexibility that a reward card offers, the better. That’s why a prepaid virtual Visa or Mastercard international gift card is often an ideal choice for your marketing, customer, research, and employee rewards. But it’s important to understand how a prepaid virtual Visa or Mastercard international gift card differs from a traditional single-brand gift card, such as one for Amazon or Starbucks. Before you decide on the right rewards for your program, consider your needs, goals, and recipients. At the end of the day, it may be an even better solution to offer a choice of reward options. To make sure you have all the information, here are some clarifications about what a prepaid virtual Visa or Mastercard international gift card can bring to your rewards or incentives program. Reward Recipients Prefer to Get Cash False. Time and time again, our research has shown that recipients prefer the speed and convenience of getting a prepaid virtual Visa or Mastercard international gift card. Whether it’s customers in a loyalty program, employees receiving appreciation gifts or performance...
Rewards programs are just like every other initiative you undertake for your company: You need to make them as efficient and effective as possible, especially given recent budget cuts and economic concerns. And a gift card platform can help. While they are many online gift card vendors designed for consumer purchases, the best tool for your rewards will be a gift card platform meant for business. It needs to help you simplify your processes as much as possible while still giving your recipients the great experience they expect. Still not sure how a rewards tool will improve your program? You only need to open your “ize” to the possibilities! READ MORE: Why a Gift Card Platform Belongs in Every Team’s Tech Stack Digitize Reward Delivery Using a gift card platform that allows you to send a wide selection of rewards digitally via email not only streamlines the process for you and your teams, it also caters to recipient preferences. They can get their gift card or prepaid card instantly, even when they’re spread out across the globe. The added flexibility to deliver virtual gift cards using SMS is an even bigger bonus, since it allows you to reach different...
The right motivation can be the key to getting high response rates and, in turn, accurate, actionable insights from your survey participants, no matter what topic you’re researching. While surveys are a tried-and-true research method, online survey incentives are making it easier than ever to reward and engage participants. Looking to improve the quantity and quality of your responses? Look no further than online survey incentives. Here’s what you need to know. READ MORE: 4 Organizations That Found Success Using Survey Incentives in Different Ways Survey Incentives Take So Much Time to Manage, It’s a Full-Time Job False. Gone are the days of tracking incentives with a spreadsheet and fulfilling rewards in the mail. With the right digital gift card platform, you can quickly and easily streamline and, yes, even automate online survey incentives. Not only does your team save valuable time and resources, your respondents also get their reward immediately upon survey completion. Respondents Would Prefer to Receive Cash or a Check False. Times have changed. With most surveys completed online, it makes little sense to send participants a check in the mail when you can send them digital rewards as soon as they submit their responses. The same...
A great customer experience (CX) is no longer a nice to have — it’s a must. Today’s consumers expect personalized experiences, and that includes the rewards they receive as part of a loyalty program. Your e-gift card email delivery is a golden opportunity to improve CX, whether you’re rewarding customers for attending demos and webinars, participating in product feedback surveys, testing new features, submitting referrals, or sharing their experiences on review sites and social media. A Forbes Insights and Arm Treasure Data survey shows 83% of executives feel that not improving CX presents them with considerable risks to their revenue and market share. And CX drives over two-thirds of customer loyalty, more than brand and price combined, according to Gartner. With customers placing a higher value on their interactions with your organization than price or product, a top-notch customer experience is a definite competitive advantage. Customizing your emails — and the entire redemption process — not only makes your incentives more recognizable, it helps customers associate a positive reward experience with your brand. The BHN Rewards platform offers all sorts of ways to customize and personalize your reward program’s e-gift card email delivery. Here are some options. READ MORE: Improve...
Websites and digital services that sell gift cards have become more and more popular as companies do so much of their business online. But just like it’s important to choose the right providers for your technology, finding online gift card vendors that suit the needs of your rewards program is key to your success. To start, you must learn the possibilities of what these vendors can provide for you and your organization, whether you’re looking to use rewards to increase employee retention, boost survey response rates, engage with prospects and fill the pipeline, close more deals, or build better customer relationships. Here’s the truth about four common thoughts on what online gift card vendors offer. READ MORE: 4 Cost Considerations for Your Digital Gift Card Platform Online Gift Card Vendors Are Unnecessary — It’s Easier to Just Order Directly From the Retailer False. For ad-hoc projects that require 20 Starbucks gift cards for your team members or 100 Amazon incentives for survey participants, it may seem logical to simply go to the merchant’s website and order directly. But a digital gift card provider that aggregates options is a much more efficient and scalable way to fulfill your needs. What if...
Even though Employee Appreciation Day may have passed, you don’t need a special occasion to show your teams that you value their contributions. But just in case you do want an occasion, there always seems to be one on the horizon — like Companies That Care Day on March 18. Companies That Care Day has dual goals: First, and most obviously, for employers to show that they care about their employees, and second, to encourage businesses to do more with their employee and community initiatives. With all the options for online gift cards to send, you can quickly and easily tailor your selections to achieve these goals. READ MORE: Why Gift Cards Are Better Than Cash Bonuses for Employees Offer Choice and Flexibility Companies that care give employees the kind of rewards they want. More than 80% prefer to get prepaid cards or gift cards, and 57% prefer to receive them digitally, according to our research. Then it’s just a question of deciding which online gift cards to send to appeal to everyone. You can, of course, go with a universal option such as a Mastercard or Visa prepaid reward, which can be used to purchase just about anything. But...
It’s true! Every department in your organization can benefit from corporate reward programs. Thanks to their fantastic ROI, corporate reward programs do so much more for you than a typical budget line item. That’s because well-thought-out rewards and incentives can help increase revenue while making your employees more productive. Over time, it’s an investment that ends up paying for itself. Here are all the ways your company can use corporate reward programs to boost your bottom line. READ MORE: Why a Gift Card Platform Belongs in Every Team’s Tech Stack Sales Demo Incentives Having the ability to offer prospects a gift card or prepaid card to attend a sales demos or pitch meeting is a must-have tool for your reps. It gives sales teams more opportunities to get in front of prospects and wastes less time on no-shows in the process. Incentivizing attendance is well worth it when you consider that less than a quarter (23.9%) of sales emails are opened by recipients, and it takes 18 calls to connect with a buyer on the phone, according to Gartner. Reward-Based Promotions Offering rebates or a compelling reward with purchase can help speed up the sales cycle, pushing those on the...
